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Customer feedback management (CFM) collects, analyzes, and responds to customer feedback. It is a crucial part of customer experience management and helps businesses to improve their products, services, and overall customer experience. There are many different ways to collect customer feedback, including surveys, customer interviews, focus groups, and customer comment cards. Once feedback is collected, […]
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Content management and knowledge management may seem like interchangeable terms and are often used as such. However, there are noticeable differences. Simply put, knowledge is more about gathering information and building a knowledge base and is more abstract. It is the know-how that resides in an organization. On the other hand, content in a business […]
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In 2005, I started my career as a UX designer. A few years in, I was fiercely passionate about the little things that made a piece of software friendly and usable. Before working on the designs, I wanted to understand how the product works and what it could potentially do for the customer. I felt […]